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Hyundai to Sell Genesis Brand through Existing Showrooms

Hyundai is deep in a year of big changes. The brand will launch an average of two new/redesigned vehicles per year for the next three years. The Korean brand does not want to fall behind the Japanese and has an arsenal of new ideas ready to go out into the market. One of the most important changes in the Hyundai strategy is the arrival of the Genesis brand, Hyundai’s luxury badge. Speculation was rife as to whether Hyundai would be setting up new dealerships for this brand to separate it from the Hyundai name. Mike O’Brian, Vice President of… Read More

2016 Hyundai Genesis

The Hyundai Genesis, true to its name, is a bold new step for Hyundai, showing the world how the manufacturer can compete in the luxury four-door sedan market at a game-changing price tag. The 2016 Hyundai Genesis gets HID headlights and LED running lights across the board as standard, and the optional safety features have been expanded. The Genesis 5.0 is now even more exclusive, as it only comes in the Ultimate trim. Trim Levels The 2016 Hyundai Genesis is available with a 3.8L V6 engine (starting at $38,750) or the all-powerful 5.0L V8 engine (starting at $53,850). There is an… Read More

2016 Hyundai Genesis Coupe

The highly competitive sport coupe segment is become more and more dominated by the Hyundai Genesis Coupe that has proven that Hyundai can deliver a huge powertrain performance at a highly desirable price point. The design is aggressive and menacing with deep dimensional sculpting and standard LED daytime running lights. A simple 3.8L V6 powertrain is paired with advanced technology to offer a performance that lives up to the 2016 Hyundai Genesis Coupe’s sporty demeanor. A new six-inch color display for the center stack is the biggest change in the Genesis Coupe for 2016. Arrange a test drive today,… Read More

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